Inaugurated in 2022, the « Louis Vuitton Watch Prize » embodies the bold spirit, know-how, creativity, technical mastery and innovation dear to the House. Imagined in LVMH's tradition of celebrating talent and honouring visionary creators, this initiative is supported by La Fabrique du Temps Louis Vuitton.
« Building on the success of the first edition of Louis Vuitton Watch Prize in February 2024, we look forward to discovering how independent watchmakers will explore new creative horizons to redefine the contours of our industry, » said Jean Arnault, Director of Louis Vuitton's Watchmaking Division. Composed of watch lovers from all over the world, the 2025 Committee of Experts brings together artisans, industry representatives, journalists, collectors, artists and creators who share a passion for watchmaking.
The process of assessing applications will begin with a commission of international and independent experts who will pre-select twenty semi-finalists. Subsequently, the Expert Committee will evaluate these 20 successful applications based on the following criteria: Design and Aesthetics, Creativity, Technical Innovation, Complexity and Complications, Details and Finishes to select five finalists.
In addition, experts will also have to elect from among their members the five representatives of the final jury who will be responsible for hearing the five finalists on the day of the award ceremony and for appointing the winner of this second edition. The winner of this new edition of the « Louis Vuitton Watch Prize » was revealed at a ceremony organized by Louis Vuitton in Paris in 2026. The winner will receive a financial reward of 150,000 euros and will receive a year of tailor-made mentoring tailored to his needs at La Fabrique du Temps Louis Vuitton.
A dedicated team will bring her expertise in many areas such as communication, legal aspects, marketing, industrial strategy or the financial management of a brand.
Applications for the second edition of the « Louis Vuitton Watch Prize » remain open until 15 April 2025. For more information, visit: www.louisvuittonwatchprize.com